Sasways Bizlink Integrated Media Platform offers a comprehensive full-stack solution tailored to help retail businesses establish and manage their own Retail Media Networks. The offerings include:
Key Features
- Cost-Efficient: Deploy at just 10% of traditional cloud costs using our proprietary cloud solution
- Scalable: Serve terabytes of data to thousands of stores and millions of users
- Comprehensive: Covers digital and in-store media
- High-Quality Video Ads: Deliver engaging video content across all channels
- Store Management: Easily onboard and manage new store locations
- Advertiser Onboarding: Streamlined process for adding new advertisers to your network
- Payment Management: Integrated system for handling advertiser payments
- In-Store Analytics: Track in-store impressions using advanced computer vision algorithms
Ad Tech & Media Delivery
- Ad Servers: Proprietary ad serving technology developed by Sasways, providing robust tools for managing and delivering ads across various channels.
- Demand-Side Platform (DSP): Custom-built DSP allowing retailers to purchase and manage digital ad inventory programmatically, ensuring effective ad targeting and spending.
- Supply-Side Platform (SSP): Sasways’ SSP enables retailers to maximize ad revenue by selling their ad inventory to the highest bidders across multiple demand sources.
- Content Delivery Network (CDN): An in-house CDN solution optimized for fast and reliable delivery of digital content, ensuring seamless media playback and ad delivery.
- Premium Video Ad Capabilities:
- Pre-roll, mid-roll, and post-roll video ads
- Interactive video overlays
- Shoppable video ads
Digital Media
- On-Site Display Ads: Tools for creating and managing banners, pop-ups, and other ad formats directly on the retailer’s website or mobile app, enhancing customer engagement.
- In-App Ads: A solution for integrating and managing ads within the retailer’s mobile app, offering a cohesive advertising experience.
- Search Ads: Technology that supports sponsored product placements and search result ads within the retailer’s platform, driving higher visibility for specific products.
- Video Ads: Capabilities to serve and manage video advertisements on the retailer’s website or app, including pre-roll and mid-roll formats.
In-Store Media
- Digital Signage: Solutions for managing dynamic ads, promotions, or product information displayed on in-store screens, enhancing the in-store shopping experience.
Sasways’ Retail Media Networks offer a seamless solution for personalized in-store and online advertising. Our platform empowers you to fully manage and monetize your ad inventory across digital screens, websites, and mobile apps. With integrated DSP and SSP APIs, you can effortlessly optimize and automate ad space management, delivering targeted campaigns that enhance customer experience while maximizing the value of your digital real estate.
Contact us to learn how Sasways can revolutionize your retail media strategy. mail to: srai@sasways.com